INDULGE IN THE PERFECT PIZZA

It's Friday night, and you've earned the perfect pizza. You've worked hard all week, and now it's time to unwind. But what if you didn't have to leave the comfort of your own home to enjoy the perfect pizza? What if you could have it all with minimal effort?

Savoring a slice of pizza is one thing, but nothing compares to the craftsmanship from your favorite spot!

We wanted to revolutionize the way Europeans enjoy pizza in their own homes, and we didn't settle for just a slight improvement.

FULFIL YOUR CRAVING

Enjoy the heavenly aroma of the best pizzeria pizza in the comfort of your home

  • Secondary Research
  • Competitive Analysis, Market Analysis
  • Product Features Exploration with High-to-Low Fidelity Prototypes
  • Qualitative & Quantitative Research & Tasting

OUR ULTIMATE CONSUMER JOURNEY IMMERSION

We immersed ourselves in consumers' experiences and competitors' strategies, sampling over 10 pizza varieties in each place across five European markets. An epicurean journey unlike any other, leaving us satisfied and fulfilled.

We gained insights into how customers experience their favorite dishes. We uncovered chefs' strategies and patterns from different establishments. We delved into the minds of passionate pizza entrepreneurs, learning about their motivations.

SAVOR THE SUCCESS

Serving crowd-pleasing pizza for over 7+ years - part of the elite 15% of consumer packaged goods with longevity

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